Profit margin and markup calculator
Enter what an item costs you and the margin or markup you want, and get the price to charge, with and without VAT.
Before VAT
Work it out from
Profit as a share of the selling price
Selling price before VAT
GHS 106.67
GHS 128.00 including 20% VAT and levies
Your numbers
Margin and markup are often mixed up: buying at 80 and selling at 100 is a 25% markup but a 20% margin. The VAT figure uses the 2026 rate of 20% in all, for VAT-registered sellers.
Common questions
What is the difference between margin and markup?
Markup is profit as a share of the cost; margin is profit as a share of the selling price. Buying at 80 and selling at 100 is a 25% markup but a 20% margin.
Should my price include VAT?
If you are VAT registered, your shelf price for customers usually includes VAT. The calculator shows both.
See your real margins on every sale
SyncBooks tracks what every item cost you and what it sold for, so you see your profit by product.
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